Seven years of turning “brief attached”
into work people remember.

with minimal existential questioning and complaints

GREETINGS, FRIENDO.

I’m Ahmed. Or Seif. Or “the guy that talks better than most of us.”

I voice brands, craft activations, build messaging systems, and write the copy that carries shopper, experiential, and digital campaigns.

Once described myself as a ‘sentient tube of custard’ in an article. It made the cut.

English mostly, Arabic where it counts — across five GCC markets and Egypt.

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BRANDS I’VE WORKED WITH

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FEATURED PROJECTS

RAMMAH FARMS
A STORY IN EVERY DROP

Brand Development · Identity · Copywriting

GOOT GOAT DAIRY
IT’S ALL GOOT

Brand Development · Naming · Copywriting